New York City, New York
EXPRESS stores are transforming the guest experience with a new network of digital displays inside and outside their stores. In Times Square, Show+Tell technical and operations team architected and deployed a mix of HD+ resolution digital displays of different shapes and sizes, including a 8,500 sq. ft., 7-screen exterior sign that is one of the highest resolution LED displays in Times Square.
Post-launch, S+T teams work closely with the EXPRESS design and marketing team to ensure their content looks spectacular on all of their digital displays. We also manage all of the content for EXPRESS and ABC (their ad sales partner), provide production and technical resources for EXPRESS Live Events, and technical support to help keep the EXPRESS digital displays up and running.